DENPASAR –Today, Bali Hotels Association is launching “Bali, A New Kind Of Adventure”, a series of six, one-minute videos to support Bali and showcase Bali under the new health protocols.
This latest campaign follows hot on the heels of the previous Bali Hotels Association Campaign, 60 Days of Virtual Bali, thatshowed Bali moving through the different stages of letting visitors know, it was not possible to travel to the island, through to getting prepared and starting to welcome visitors back.
This latest campaign video series follows a couple’s daily adventures in Bali over a series of six days. Each video provides links to information on the Bali Hotels Association website www.balihotelsassociation.com where viewers can gain access to the latest information provided by international organizations such as WHO and UNWTO as well as Indonesian Government sites.
The information provided covers travel restrictions, public health and safety measures such as physical distancing, wearing of facemasks, and other useful information that will allow visitors to Bali to make responsible and well-informed decisions on how to minimize risks related to Coronavirus while planning their holiday and travels.The key message is for travelers to enjoy Bali, travel responsibly and take in the Balinese culture and hospitality on each day of their adventures, in a way that will emotionally resonate with them.
Bali Hotels Association also wants to show that Balioffers more than just the parties and late nights, as there are also uniquely beautiful parts of the island that the couple captures while experiencing this new kind of adventure.
Chairman –Mr Ricky Putrafrom Bali Hotels Association, said “We draw inspiration from Bali’s vast and rich cultural heritage which is one of our major assets. We continue to carry the message of “Bali Is My Life” as visitors can start exploring Bali again under the new health and hygiene protocols”.
These videos bring the message of hope and are uplifting and real. “We hope to inspire travelers and bring a perspective of what to expect when they next visit our island. We want to inspire them and show that they can relax and betaken care of in our world-class hotels and resorts with Balinese hospitality while implementing protocols related to hygiene, health, mask-wearing and physical distancing.