Governor Koster Affirms 6 Pillars of Tourism When Opening ITLS 2022

by Igo Kleden

DENPASAR – Bali Governor Wayan Koster officially opened the 2022 International Tourism Leaders Summit (ITLS) on Monday,  26 September 2022 at the Ksirarnawa Building, Art Center, Denpasar.

The Governor of Bali invites all academics and tourism entrepreneurs to work together to organize Bali tourism in a monumental and comprehensive manner by looking at all aspects, fields, and sectors related to tourism through the 6 Pillars of Bali Tourism.

The six pillars of Bali tourism, said the Governor of Bali, are, 1) Wealth, uniqueness and excellence of Balinese culture and natural beauty that must be taken seriously and consistently; 2) New tourism destinations and attractions; 3) Clean natural ecosystems; 4) Having land, sea, and air infrastructure connected and integrated with adequate transportation; 5) Quality and competitive Human Resources (HR); and 6) Competitive governance that favors local Balinese resources.

The first pillar, regarding the richness, uniqueness and cultural excellence that Bali has is extraordinary, and is not shared by other regions or countries in the world. So that the heritage built by Balinese ancestors must be maintained, jointly accounted for in its order which includes Customs, Traditions, Cultural Arts, and Balinese Local Wisdom.

Bali Governor Wayan Koster opened the 2022 International Tourism Leaders Summit (ITLS) and received a souvenir from the Chairperson of IHGMA Bali, Yoga Iswara on Monday, September 26, 2022 at the Ksirarnawa Building, Art Center, Denpasar, Bali.

The second pillar, this new tourism destination and attraction must be built so that tourists who go to Bali don’t get bored and watch the previous destinations. To make it happen, “currently we are building: 1) Bali Cultural Center Area in Gunaksa, Klungkung; 2) Bali Maritime Tourism Hub in Benoa, Denpasar; 3) Turyapada Tower KBS 6.0 Kerthi Bali in Pegayaman, Buleleng; 4) New Tourism Park in Pekutatan, Jembrana; 5) Health-Based Tourism Bali International Hospital in Sanur, Denpasar; 6) Development of Traditional Balinese Health Services which are very popular with tourists; and 7) Education-Based Tourism in collaboration with Massachusetts Institute of Technology (MIT) and Tsinghua University at BTID, Serangan , Denpasar.

The third pillar, Bali must have a clean natural ecosystem. “So all these natural ecosystems must be well maintained and clean, so that tourists are comfortable, because those who travel to Bali bring money, and become foreign exchange to be a source of Regional Original Income in Bali,” he said.

The fourth pillar, Bali must have a connected and integrated land, sea and air infrastructure with adequate transportation. “Now I am intensively building infrastructure such as: 1) Shortcut Mengwitani – Singaraja; 2) Jagat Kerthi Bali Gilimanuk – Mengwi Toll Road; 3) Sanur Port in Denpasar, Sampalan Port in Nusa Penida, and Bias Munjul Port in Nusa Ceningan in Klungkung; 4) Urban Railway which is currently under feasibility study; to tourism supporting infrastructure to meet water needs, namely, 5) Sidan Dam in Badung; and 6) Tamblang Dam in Buleleng,” said the former Member of the Indonesian Parliament for 3 Periods from the PDI-P faction.

The fifth pillar, Bali must have qualified and competitive human resources who are prepared for their positions as guides, spas, waiters at hotels, to hotel managers if possible Balinese people, because Balinese people have the ability to manage Bali tourism.

The sixth pillar is governance that is competitive and in favor of local Balinese resources. “To make it happen, I issued the Bali Provincial Regulation Number 5 of 2020 concerning Standards for the Implementation of Balinese Cultural Tourism, Bali Governor Regulation Number 28 of 2020 concerning Bali Tourism Governance. This is the legal basis for Balinese tourism that must be implemented in order to recover together, grow together, live together, develop together, be strong together, benefit together. If you smile, then farmers, craftsmen, fishermen must also smile. The trick is to use local Balinese products, starting from Balinese salak, Balinese oranges, Balinese mangosteen, Balinese chicken, Balinese rice, Balinese pork, Balinese beef, Balinese coffee, Balinese wine, Balinese salt, Balinese traditional clothing, and Balinese endek, “concluded the number one in the Bali Provincial Government which was welcomed by the appreciation of the audience.***

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